Devon is the former Creative Director and Brand Manager for the Emmy-nominated, hit series Small Business Revolution, an Original Series by Deluxe — airing on Hulu and Prime Video–providing small businesses with the makeover of a lifetime. As creative director and brand manager, she assures brand consistency across all marketing channels and communication initiatives for the series, while designing the individual brands for the featured businesses each season, connecting customer needs to each small business’s story. She also produces, directs and styles studio and environmental photoshoots, which marries her talents in creative thinking and problem solving.
As a leader in advertising and marketing, Devon was recently recognized by AdFed Minnesota as “32 Under 32” people for her leadership, creativity, and originality, and was recently named as Co-Director of Events to the Ad2 Board of Directors.
Deluxe made a bold bet with the “Small Business Revolution,” spotlighting small businesses and creating a movement around supporting small businesses. Recognizing that small businesses are especially under siege in small towns. Deluxe launched the Small Business Revolution docu-series on HULU which each season gives one small town and its small businesses a makeover of a lifetime. In this session, hear from the creative director, the unique challenges of filming Season 5 amongst a pandemic and what lead to bringing the revolution home, and how all companies can do well by doing good.